WHY ONLINE BUSINESS IS FUTURE OF PAKISTANI BUSINESSES
25 Million Internet Users
30,000 .pk sites are running as of now
8 million searches on Google daily from Pakistan
OLX.pk have 2 million UV per month from Pakistan
With above stats, it is quite clear that the business in Pakistan is shifting to online because of its unmatched advantages.
Why SEO Is better than Display Advertising or PPC
With PPC or display banner, as long as you are spending money people will see it. But even if you put thousands, you have actually no “online real estate” once you stopped your campaign.
With Display Advertising/Banner Advertising/Digital Advertising, you are not the only one displaying your products to targeted consumers. All your competitors are also doing it at the very same spot.
With Display Advertising/Banner Advertising/Digital Advertising, you are merely targeting your audiences by gender or age group or income level at the max. There is no actual guarantee that “those” people looking at your banner actually needs your product.
For example a person on a “popular news site” viewing your banner of some mobile offer may not be interested in “latest mobile phone deal” but a person who searches for “best mobile phone” can be your actual customer.
This is where SEO HELPS your business more than Advertising/Banner Advertising/Digital Advertising. SEO brings You Business Traffic!
SEO is basically putting your products in front of the thousands of people who are actually looking for them. How can you possibly get more targeted than this?
If you sell mobile phones and you reach a person who is actually looking for mobile phones, what do you think are chances of that person buying mobile phone from you?
Consider this: There are approx 28000 people searching for “online shopping pakistan” on Google.com.pk per month. These are 28000 potential buyers per month. How about it 🙂
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